Join the UK’s biggest ever conversation about food.

Why now?

Of all the elements of our economy, one of the things we cannot manage without is food. It is a basic human need, at the centre of some of the biggest challenges we face.

Headlines about food security, diet-related ill health, the impact on nature and climate of food production, food bank usage (and more) dominate the media and are part of our daily discourse. Yet, governments have struggled to grasp the nettle on food system policies.

In this country, attempts to change anything about the system – most recently with the National Food Strategy – have floundered in the face of a narrative that ‘people don’t want a nanny-state telling them what to eat’ and all ‘people want is cheap food.’ But is this narrative even true?

What do people really think about food?